Samcheong-dong

Samcheongdong, Seoul on an autumn day
Samcheong-dong on an autumn day

Samcheong-dongis an upscale neighborhood of Seoul that lies in a scenic area east of Gyeongbokgung Palace and Cheong Wa Dae (Blue House). The clean water and beautiful mountains in the area inspired the name of this trendy, youthful neighborhood.

Surrounded by hills, the neighborhood is famous for its traditional hanok homes and modern, chic art galleries.

It also boasts quirky shops and upscale restaurants scattered along the main street, Samcheongdong-gil.

At the very top of the street is Samcheong Park. In 1940, it became one of the first designated parks in Korea.

Many hanok now serve as galleries, shops, and restaurants, making Samcheong-dong unique. The mix of tradition and modernity is an integral part of the history and culture of Seoul and Korea.

Samcheong-dong is a popular place for both tourists and locals alike to visit. In Seoul, a city surrounded by mega shopping malls and millions of people, it’s rare to find such a laid-back environment.

Samcheongdong-gil in Seoul
Samcheongdong-gil

At the time, the area was not well known even though located between two palaces. The secret is now out. If you visit on a weekend, be prepared to rub shoulders with other camera-toting tourists and locals who want to enjoy the unique area filled with quirky shops and tiny alleyways. Even so, the area is well worth visiting, though you might have difficulty finding peace and quiet.

The neighborhood has a unique and small-town charm, which is rare for such a large city. With so much character and ambiance, the neighborhood of Samcheong-dong is a great place to shop, eat, and drink.
It also offers a relaxing escape from the stress of the big city.

Trees lining Samcheong-gil, Seoul
Trees lining the street
Shops on Samcheongdong-gil in Seoul
Shops on Samcheongdong-gil in Seoul
Alleyway leading uphill to the Bukchon Hanok Village
Alleyway leading uphill to the Bukchon Hanok Village

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Last Updated on May 22, 2025